
A – The social, political and economic context
1) The global business environment
a. Globalization – refers to the growing interdependence of countries worldwide through:
↑ trade
↑ capital flows
∞ rapid diffusion of technology
Features of Globalization (SOILED)
S – Savings or cost reduction through developments in communications and transport
O – Overseas transactions are available among individuals and groups
I – Increase importance of global...